Michal Clements

Michal Clements is the Managing Principal of Insight to Action, a strategy consultancy She began her strategy consulting career at Booz & Co., followed by more than ten years as a partner with The Cambridge Group and ten years running her own firms (first Orrington Strategies, then Insight to Action, Inc.). 

Ms. Clements specializes in understanding customers to drive action oriented recommendations and business strategies for consumer products, financial services, and business-to-business clients.   Her approach combines in-depth industry, consumer and competitive marketplace insights with creativity and client collaboration to create credible, definable and measurable blueprints for action.

Bibliography from Purdue University Press